Why Visitors to eCommerce Sites Don't Make Purchases

Why Visitors to e-Commerce Websites Don’t Make Purchases

There is a good reason why brick-and-mortar retailers spend a lot of time and effort on their counter displays and store windows. Their goal is to provide their customers with as much visual content as possible to entice them to … Read More

Websites of 40% of UK e-commerce firms experience downtime during seasonal traffic peaks

Websites of 40% of UK e-Commerce Firms Experience Downtime During Seasonal Traffic Peaks

According to a recent report by international data services provider Cogeco Peer 1, about 40% of major UK e-commerce firms experience periods of website downtime during seasonal traffic peaks. The findings come from a survey of over 100 e-commerce decision-makers … Read More

Slow Loading Time & Lack of Guest Checkout Costs UK Retailers Billions

Slow Loading Time & Lack of Guest Checkout Costs UK Retailers Billions

Most of the major retailers in the UK have websites that are mobile-friendly, but slow website loading time and the lack of a guest checkout feature are costing them billions in lost revenue. A study by online retail specialist Summit … Read More

Negative Impact of Downtime

Negative Impact of Website Downtime

There are many reasons why websites go down. Your server may become overloaded, or you could have an equipment malfunction. You might experience data centre problems, or you might have forgotten to renew your domain name registration. Sometimes your site … Read More

Five ways to make your landing page more engaging

Five Ways to Make Your Landing Page More Engaging

Five ways to make your landing page more engaging When visitors access your website the first thing they see is your landing page. This page gives your visitors the first impression of your site and you only have one chance … Read More